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CRM Operations Executive

Job Function:
Marketing
Location:
Manchester
Job Type:
Permanent
The Job

Your Role:

We’re looking for a talented CRM Email Campaign Executive to join the CRM Marketing team at PrettyLittleThing.com. You’ll have worked with HTML, ideally within a digital sales focused environment, as well as experience with email marketing campaigns or projects. You’ll be working closely with the creative, email and marketing teams to help produce a range of exciting campaigns, newsletters and sales collateral across various markets.


What You’ll Do:

  • Creating industry leading email campaigns with input from conceptualisation through to point of send
  • Working with 3rd party agencies to produce bespoke, customer relevant content
  • Suggesting and implementing continual improvement for email designs – driving growth of the subscriber base and encouraging higher click through and open rates
  • A/B testing campaigns across multiple territories
  • Keeping automated campaigns up to date
  • Quality control checks / troubleshooting rendering issues

     

     

    What You’ve Got:

  • A customer centric attitude towards e-marketing
  • An understanding of HTML / CSS
  • Knowledge of email best practices ensuring deliverability and correct rendering across email clients and browsers
  • Awareness of the latest email trends
  • Strong attention to detail and the ability to thoroughly QA your own work
  • Experience working with enterprise level CRM platforms
  • Comfortable using Adobe Photoshop and Dreamweaver
  • Strong time management and communication skills – working with other members of the CRM, Marketing and creative teams to deliver campaigns on time.

 

Desirables:

  • Experience in segmenting and tracking emails and using the data accordingly
  • Previous experience building mobile responsive HTML emails
  • Understanding and passion for the fast fashion environment
 

Due to the evolving nature of our organisation, this job description is not exhaustive. While this job description will be reviewed and updated periodically, the job holder may from time to time be required to carry out tasks which are not detailed in this document.